Mahindra Imperio to launch on January 6, 2016 – IAB Report

Ashwin Ram

Ashwin Ram N P, Ashwin is a guy with a slightly unorthodox perception of everything. His struggle to choose a career path, between art and automotive engineering, has landed him in the field of auto journalism, where he has paved way for himself to practise both.

Takes on the Tata Xenon and Isuzu D-Max.

Mahindra & Mahindra has revealed the launch date of the Mahindra Imperio as January 6, 2016. The Imperio is expected to replace the existing Mahindra Genio pickup.

Mahindra Imperio launch countdown
Mahindra has launched the Imperio’s microsite where there is an active launch countdown.

Intended at consolidating the company’s leadership in the Small Commercial Vehicle segment, the Imperio has been conceptualised and developed in-house at Mahindra Research Valley near Chennai. It will be manufactured at the production plant in Chakan, Pune.

To rival the Isuzu D-Max, the Imperio features a new frontal design with a premium appeal which is expected to be carried on to the interior as well. The side and rear profiles are mostly the same as the Mahindra Genio. The powertrain is expected to be carried over from the Genio with the same state of tune, which is the 2.5-litre mDI CRDe inline four-cylinder diesel engine that produces 75 hp of maximum power and 220 Nm of peak torque at 1,400-2,200 rpm, mated to a five-speed manual gearbox.

Mahindra Genio facelift fully revealed
The Mahindra Imperio would be a more premium alternative to the Mahindra Bolero pickup.

Also Read: Mahindra Verito EV, Maxximo EV to be launched by February 2016

Like the Genio, the Mahindra Imperio could be offered in two variants with a slight difference in payload capacity. The former is certified to carry upto 1,100 kg and its GVW (Gross Vehicle Weight) is 2,930 kg.

Mahindra Imperio – Teaser Video

[YouTube link]

Mahindra Imperio – Teaser Gallery

Mahindra Genio – Image Gallery

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