The partnership will give rise to features like surround view parking and lane departure warning for the next generation Hyundai cars. The move is to be technologically ahead of the competition.
The South Korean automaker will leverage Broadcom's proprietary BroadR-Reach Ethernet technology which provides a high bandwidth in-vehicle network with 100 mbps connectivity. The network eliminates the need of wires thereby reducing the weight and cost.
The Ethernet technology is also compatible with IEEE 802.1 audio and video bridging which makes for high quality media streaming. Hyundai is positive that the collaboration with Broadcom will help them achieve significant developments for upcoming cars.
Hyundai's head of infotainment design Mr. Sunjai Lee said, "The in-vehicle Ethernet network will enable key features including infotainment, lane departure warning, park assist and telematics to deliver greater value to our customers. We chose to partner with Broadcom as they deliver superior Ethernet-based innovation to enrich the driver and passenger experience.”
So we can expect the next gen Hyundai's to come packed with electronic gizmos which are sure to garner the attention of tech savvy customers. With the next generation i10 (code - BA) and i20 (code - IB) on the horizon, can we see Hyundai revolutionizing the mini car segments in India with help coming from Broadcom?