The motorcycle sales of Honda grew 56% from 96,338 units in November 2016 to 1,50,606 units in Nov 2017.
In the same month year on year, the two wheeler maker's scooter business grew by 39% to 2,81,744 units. The Activa and the Grazia have been attributed to bringing in the numbers in the scooter segment. The Grazia clocked 15,000 unit sales in 21 days, since its launch in November. The Activa reached the milestone of 20+ lakh unit sales in 7 months, from April to October 2017. In the domestic market, Honda’s sales grew 44% to 4,32,350 units in Nov 2017 compared to 2,99,414 units in the same month last year.
Also Read: Honda Grazia – First ride review
When it comes to total sales, the company enjoys a growth of 41% to 4,60,017 units in Nov’17 compared to 3,25,480 units last year in the same period. In the April-November period, Honda’s domestic sales grew by 17% from 34,42,959 units in 2016 to 40,16,395 units in 2017, a new record for the Japanese brand. Commenting on the brand's growth, Mr. Yadvinder Singh Guleria, Senior Vice President - Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said:
Definitely demonetization last November created a low base effect but the demand in November was visible. While the Activa legacy goes strong, the new scooter Grazia ensured that excitement continue even after festival. Motorcycle sales momentum was led by rural demand. Creating new record, Honda sales crossed 40 lac mark in November. While it took nearly 8 years for Honda to achieve this mark, the latest 40 lac customers have joined Honda in just 8 months!
|Honda 2Wheelers India November Sales|
|November 2016||November 2017||Growth|
Adding nearly 47% new volumes to the industry, Honda claims it is the highest volume gainer, and the highest market share gainer of two-wheeler industry, with 2% gain in market share. The Southern and Western regions of the country have recorded 10+ lakh unit sales each.