Hero MotoCorp has announced that the brand will hike the prices of its motorcycles, starting January 1, 2018.
Hero MotoCorp decided to increase the prices in order to offset the rising input costs. The price hike would be about INR 400 per model. The exact amount varies from model to model, and market to market. The Indian bike maker recently unveiled the updated versions of the Hero Passion Pro, Passion XPro, and Super Splendor. The three motorcycles now feature indigenously developed TOD (Torque On Demand) engines.
The company is gearing up to battle competitors with plans of launching the Hero XTreme 200S around February 2018; and the production version of the XPulse reportedly in mid-2018. Apart from the motorcycles the brand is also working on a 125 cc scooter with classic design lines to rival Vespa, and TVS Jupiter Classic.
In bid to improve the brand’s premium quotient, Hero is reportedly planning to open exclusive dealerships for two-wheelers with the engine capacities of 150cc and above. Hero clocked 6 lakh-plus sales in November this year, and seems to be prepared to scale even greater heights with new products in the pipeline.