India-bound Honda BR-V receives about 4,000 bookings in Indonesia – Report

Ashwin Ram

Ashwin Ram N P, Ashwin is a guy with a slightly unorthodox perception of everything. His struggle to choose a career path, between art and automotive engineering, has landed him in the field of auto journalism, where he has paved way for himself to practise both.

Launches early next year.

The Honda BR-V has received over 3,500 bookings in Indonesia. The crossover witnessed 2,500 bookings in early October, after the model was premiered during the end of August. The company expects 4,000 bookings by the end of this year.

Honda BR-V front quarter Prototype
The Honda BR-V receives approximately 1,400 bookings per month in Indonesia.

PT Honda Prospect Motor (HPM) expected 1,000 orders per month, but the current rate of booking is around 1,400 per month. Consequently, the production target, which was at 2,000 units per month, has been increased to 3,000-4,000 units for the first few months. This data and information was revealed to Kompas Otomotif by Jonfis Fandi, Director of Marketing and Sales Service at HPM. He added that the sales trend could grow even further.

Honda BR-V dashboard Prototype
Honda Indonesia has increased the production target to 3,000-4,000 units to cater to the unprecedented rise in demand.

Also Read: Honda Jazz – First Drive Review

Mr. Jonfis Fandi also mentioned that if the bookings exceed 5,000 units, the HPM factory in Karawang, West Java, will be adjusted to produce more units so that the customers will not have to wait for a long time for delivery.

Honda BR-V prototype – Image Gallery

[Source: Kompas Otomotif]

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