The Mercedes A Class has managed to earn the attention of young India and its not just because its the most affordable Merc one can get.
The car has already been previewed to select clientele and dealers across the country in a private event held a couple of days ago in Mumbai. The premium luxury hatchback will reach dealerships in other cities such as Delhi for previews in the days to follow and here is a spyshot of the car from the dealer in Kolkata.
The variant that is earmarked for India is the A180 which is available with both petrol and diesel engines. It is learned that the 7-speed dual clutch automatic transmission is a standard feature. Engine displacements have not been revealed yet.
The model previewed at the private event in Mumbai sported high end design details like the Diamond grill and the AMG 5-Twin Spoke alloy wheels. However the model seen in Kolkata misses out on the special grille but gets the AMG alloys. The dashboard and the seats are finished in black, similar to the Mumbai show car. The marketing keywords printed on the bodywork are "Pulsate" and "Wow".
With the A Class, MB India is targeting luxury car customers who are looking for a smaller second car of the same status. The A Class is expected to be imported as a CBU initially and local assembly at the company's CKD plant in Chakan, Maharastra is likely to happen at a later stage.
The A Class may be a hatchback which costs more than many executive saloons, but at the end of the day, it is a 'Benz Gaadi'.
[Source - Kolkata Car Fanatics' Facebook Group]