Chevrolet Enjoy spied testing in Ahmedabad; Launch in early May in six variants

15/04/2013 - 15:56 | ,  ,   | Shrawan Raja

Our Ahmedabad based reader Shiva Pillai, shot an email containing images of the Chevrolet Enjoy parked on the side of road near his residence. General Motors is believed to be working out the final details of the product ahead of its launch in early May. Production of the Enjoy got going at GM's Halol plant in Gujarat in early February.

Chevrolet Enjoy frontChevrolet Enjoy rear

Sources close to GM India said the company has chalked out six variants (three petrol and three diesel variants with nomenclature LS, LT, LTZ). Following a thumb rule, GM will launch the product in about 15 cities in a phased manner, through May.

Chevrolet Enjoy front quarterChevrolet Enjoy rear quarter

The Enjoy will start with 85-90% localization. As opposed to the Ertiga, the Enjoy enjoys a RWD layout with seating for 7 or 8 people. Its trump card is its spacious cabin and sizable luggage space behind the third row. GM India's Lowell Paddock told at the Sail U-VA media drive last year that the Enjoy's third row knee room is more spacious than the Innova's.

Chevrolet Enjoy front seatsChevrolet Enjoy rear seats

As you should know by this time, the Enjoy is not a creation of GM India. It was a low cost van developed by GM-SAIC-Wuling for customers in interior China who demand simple, no-frills vehicles. For India, the Enjoy is strapped with a 1.3-liter Fiat diesel engine, and a 1.4-liter S-TEC II petrol engine. Both engines are localized in India, and paired to a 5-speed manual transmission.

The utility vehicle segment is averse to the slowdown observed in the core passenger car segment. GM has found the Indian market to be a jumble, as when they were ready with diesel technology, blamed for past defeats, late last year, the customer sentiment was damp. However the Enjoy can turn things around for the company as they have shown with the Tavera that selling an MPV is not a tough ask.

You might also like