Bajaj Pulsar 150 gets a price hike to be seen as a premium alternative - Report

25/09/2019 - 19:00 | ,   | Suvil Susvirkar

Bajaj Auto recently revised the prices of its Pulsar range along with the Avenger series of motorcycles and its flagship product, the Dominar 400.

Bajaj Pulsar 150 Neon Yellow Right Side
The Bajaj Pulsar 150 Neon now retails at INR 75,200*, as against INR 71,200* previously.

Also Read: Not withdrawing Bajaj V15 from the market, says Rakesh Sharma

Within the Pulsar range, the Pulsar 150 Neon is the most affected by the price increase, as the new ex-showroom tag is INR 4,000 higher. Motoring website BikeDekho reports that Bajaj Auto raised the prices of the Pulsar 150 Neon to increase the gap between the 150 cc motorcycle and the recently launched Pulsar 125.

The price hike also aims to pitch the Pulsar 150 Neon as a premium alternative. The Pulsar 150 Neon, which was previously sold for INR 71,200*, now retails at INR 75,200*. In comparison, the Pulsar 125 is available at INR 64,000* (drum brake) and INR 66,618* (disc brake). The Pulsar 125 (split-seat version), which is available in select states in the country, for now, is sold for INR 70,618**, which is very close to the previous price tag of the Pulsar 150 Neon.

The Pulsar 125 is aggressively priced as compared to the highest-selling 125 cc motorcycle in the Indian market, the CB Shine. The base variant of the Pulsar 125 is INR 1,020 cheaper than the entry-level CB Shine. The price difference between the disc brake variants stands at INR 2,320, with the Pulsar being more affordable.

The entry-level Pulsar motorcycle also benefits from 150 Neon derived muscular styling, which makes it one of the most visually appealing products in its segment. The 150 Neon inspired design is complemented by best in class (not including the much premium 125 Duke) power-output numbers. The 124.4 cc single-cylinder, air-cooled, 2-valve engine makes 12 PS of max power at 8,500 rpm and 11 Nm of maximum torque at 6,500 rpm. Check out the performance difference between the Pulsar 125 and the rivals in the table below:

Model Bajaj Pulsar 125 Hero Glamour Honda CB Shine
Displacement 124.4 cc 124.7 cc 124.7 cc
Bore x Stroke 56.0 x 50.5 mm 52.4 x 57.8 mm 52.4 x 57.8 mm
Power 12 PS at 8,500 rpm 11.6 PS at 7,500 rpm 10.3 PS at 7,500 rpm
Torque 11 Nm at 6,500 rpm 11 Nm at 6,500 rpm 10.3 Nm at 5,500 rpm
Transmission 5-speed 4-speed 5-speed

Bajaj Pulsar 125 Neon Left Side
The recently launched Bajaj Pulsar 125 Neon remains unaffected by the price hike. Its base variant retails at INR 64,000*.

The highest price increase was faced by the Dominar 400 - INR 10,001. The flagship Bajaj product now retails at INR 1,90,002*.

*Ex-showroom Delhi

**Ex-showroom Hyderabad

[Source: BikeDekho.com]

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