Honda scooter sales up by 40% in January
Praveen M, Engineer-turned-motorcycle journalist. I'm a sucker for cruising down the highways, and twisties in the hills.
Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) has clocked a 40% increase in the domestic scooter sales in the month of January.
The numbers stood at 319,305 units versus 228,811 units in the same month last year. The motorcycle sales went up from 139,161 units to 169,505 units in January this year. The sales grew by 22%. At 517,732 units, the total sales went up by 33% when compared to last year’s January figures. Commenting on Honda’s performance in 2017 and reaction to the 2018 Budget, Yadvinder Singh Guleria, Senior Vice President - Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said:
FY’2017-18 is already shaping up as a historic year for Honda. In just 10 months of this fiscal, Honda has added over 9 lac new customers and crossed 5 million sales mark in the shortest time. The Government announcements in Budget 2018 too should accelerate rural demand. With firm thrust on rural economy is evident from increasing Kharif crop MSP to 1.5 times the production cost. The infrastructure focus of the government is very strong on rural areas and highways. With almost 50% of two-wheeler demand coming from rural and semi-urban India, Budget 2018 should have a positive impact on customer sentiments.
The brand achieved over 5 million sales mark in ten months for the first time in its 17-year operations. Honda sold a total of 5,163,559 units from April 2017 to January 2018. The scooter sales grew 20% to cross 3 million mark (3,231,297 units), while motorcycles went up by 23% over last fiscal. Over the same period, Honda’s exports grew by 27%, with 295,336 sold. For 2018, Honda will be launching a new motorcycle at the Auto Expo this month. It will reportedly be a premium commuter.