Suzuki India plans another 150cc motorcycle next year
Ashwin Ram N P, Ashwin is a guy with a slightly unorthodox perception of everything. His struggle to choose a career path, between art and automotive engineering, has landed him in the field of auto journalism, where he has paved way for himself to practise both.
The entry-level Suzuki motorcycle would be the third of its kind in the Indian market, at the affordable price bracket after the Zeus and Heat.
Apart from this development, Suzuki also has plans of launching another gearless scooter in 2011.
Atul Gupta, vice-president-sales and marketing -
Suzuki Motorcycle is also undergoing a feasibility study to launch its second gearless scooter in 2011. Our strategy is to have a ‘value for money’ bike in the Rs 40,000 segment, introduce at least one more motorcycle above 150cc and launch another superbike. Two of these three launches should happen next fiscal
Currently Suzuki motorcycles have five models in the market, a gearless scooter Access 125, two motorcycles Zeus 125cc and GS150R and two superbikes — 1300cc Hayabusa and the 1700cc Intruder.
This segment of 'value for money' motorcycle Mr.Gupta's speaking about is dominated by Hero Honda. Suzuki attempts to steal some of their market share and that is never going to be easy unless they have a brilliant product priced aggressively that a certain uniqueness to it and boasts of useful features that the competition does not offer.
Suzuki plans to import 1,000cc GSX-R model series (also known as Gixxer) completely built units next month.
Suzuki GS150R Image Gallery
Source - Telegraph India