Honda Motorcycles registers 19 percent jump in Navratra sales - IAB Report

26/10/2015 - 09:22 | ,  ,   | Karthik H

Sales of Livo broke into the five-figure mark.

Honda Motorcycles and Scooters has surpassed its 2014 sales for the Dussera period, registering a 19 percent jump in sales compared to the same 10-day period in 2014. Both motorcycles and scooters showed robust sales.

Honda Activa 3G front three quarters left at the launch
The all-India tally for the 10-day period was led by the West zone, followed by Central, Northern, and Southern India respectively.

Selling a total of 3.1 lakh units during the period, HMSI registered a bump of roughly 50,000 units compared to its sales in 2014. Selling significantly across its range, models like the Honda Activa, Dio, CB Shine, and the Dream Yuga emerged with success despite a dip in rural demand for almost a year. The biggest mark of success, HMSI reported in a press release, is the recently launched Honda Livo that registered five-figure sales in 10 days. The model was launched in July this year.

Honda Livo launched
HMSI managed to sell 90,000 units on a single day during Dussera day. The Honda Livo emerged a surprise success, breaking into the five-figure mark in 10 days.

Powered by a 109 cc engine, the Livo generates 8.25 bhp at 7,500 rpm and produces peak torque of 8.63 Nm at 5,500 rpm. Mated to a 4-speed gearbox, the commuter bike has a claimed top speed of 86 kmph and a claimed mileage of 74 km to the liter. Both drum and disc brake variants are available.

HMSI Navratra Sales 2015 - Press Release

[Can't view the document? Head to SlideShare]

You might also like