Owing to the increasing demand of the BMW 3 Series, BMW Malaysia has introduced locally assembled versions for the domestic market.
The locally assembled version of the 3 Series will be available in 320d and 328i specifications.
The 328i will be available in Sport Line and the Luxury Line variants and the 320d will be available in Sport Line and Modern Line trims. Nothing changes mechanically; the 328i is powered by a 2.0 litre TwinPower Turbo engine that offers 245 hp at 5,000-6,500 rpm and 350 Nm between 1,250-4,800 rpm. The 320d is powered by a 2.0 litre diesel mill rated at 184 hp at 4,000 rpm and 380 Nm at 1,750-2,750 rpm.
Thanks to the local assembly, prices have been brought down drastically. The 328i is priced at RM 289,800 (around 50 lakhs) which means an awesome discount of RM 20,000 (around 3 lakhs) on the CBU unit. The 320d is even better because the price slash has been more than RM 50,000 (around 8 lakhs)
The pan India debut of the new 3 Series has been scheduled in the next couple of months. The all-new 3 Series has been to ARAI for homlogation and the trial production was successful at the Chennai plant according to our sources. The model lineup excepted in India is:
It has been a month since Audi introduced the redesigned A4 in the Indian market. The company recently launched the performance oriented version – S4 in India. BMW 3 Series may hurt thanks to an early mover advantage of the A4. BMW will try to offer maximum value in the new 3 series but corporate edition has been ruled by the BMW India management.