A new Maruti Swift is booked every minute in India - Report

Mar 31, 2018 - 1:37pm IST | ,   | Dhruv Saxena

As reported this week, the 2018 Maruti Swift has already racked up more than 1 lakh bookings. Bookings for the hatchback commenced on January 18, 2018. The Swift took 10 weeks to achieve the feat, which translates to a booking every minute.

Maruti Swift
MSIL launched the new Maruti Swift at the 2018 Auto Expo in February.

Speaking to Business Standard,  R S Kalsi, Senior Executive Director (marketing & sales), Maruti Suzuki said -

Some of our recent bestsellers - the new Dzire and Baleno - had done exceedingly well but we did not achieve this landmark (1,00,000 bookings) in such a short span of the launch.

Thanks to the high demand, the Maruti Swift currently commands a waiting period of 3-4 months depending on the variant. A recent report revealed that around 15% of all sales come from AMT variants. Additionally, the styling of the hatchback has emerged as its biggest selling point with 1 in 4 customers putting their money down because of its charm.

Maruti Swift badge
Maruti offered an automatic transmission for the first time in the new generation.

Also Read - 2018 Maruti Swift with sunroof

Customers can choose from a total of 12 configurations. There are two engines to choose from – 1.2 L K12 Petrol and 1.3 L DDiS Diesel. Both enginesare available with either a 5-speed manual transmission or a 5-speed AMT. According to ARAI, the Maruti Swift petrol returns a mileage of 22 km/l while the diesel variant returns 28.4 km/l.

2018 Maruti Swift Price List

Maruti Swift variant
Ex-showroom Delhi Price
Swift LXi INR 4,99,000
Swift VXi  INR 5,87,000
 Swift VXi AGS  INR 6,34,000
 Swift ZXi  INR 6,49,000
 Swift ZXi AGS INR 6,96,000
 Swift ZXi+ INR 7,29,000
 Swift LDi INR 5,99,000
 Swift VDi INR 6,87,000
 Swift VDi AGS INR 7,34,000
 Swift ZDi INR 7,49,000
 Swift ZDi AGS  INR 7,96,000
 Swift ZDi+ INR 8,29,000

[source - Business Standard]

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