Yamaha SZ-RR and SZ-S variants launched, new brand slogan announced
Nithyanandh K, As a toddler, those wheeled machinery fascinated me even before I knew what they’re called as! So here I'm, petrolhead by birth, Mechanical engineer by qualification and automotive reporter by profession!
Apart from launching the Yamaha Ray Z, Yamaha has also launched two new variants of its 150cc motorcycle.
The new variants named the SZ-RR and SZ-S would join the three existing variants - SZ, SZ-X and SZ-R. Just like the Ray Z, the new variants of the SZ are mere cosmetic exercises, aimed at addressing different customer tastes through a single product.
The Yamaha SZ-RR comes with a sporty paint job and a pair of aluminum grab rails. It also gets a smoked visor and a 3D SZ emblem. The Yamaha SZ-S has an understated and calm approach which Yamaha say will be appreciated by all members of a family.
As the SZ is known for its refinement and fuel efficiency, the new variants use the same 153cc powerhouse which churns out 12.1 bhp of power. The gearbox is a 5-speed unit.
The SZ-RR is priced at Rs. 62,500 while the SZ-S retails at Rs. 59,500 (both ex-showroom Delhi). The motorcycles will go on sale from June onwards.
In addition to the launches, Yamaha has also announced its new brand slogan - "Revs your heart". The slogan is complemented by a new brand statement, "Empowered by a passion for innovation, we create exceptional value and experiences that enrich the lives of our customers."