Ferrari looks to India to meet 8k cars/year target
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Italian supercar manufacturer Ferrari is banking its hopes on India, China and Latin America to realize its annual volume target of 8,000 cars, AutoNews reports.
Luca di Montezemolo, Ferrari’ CEO –
A lot depends on India, Latin America and China. There is growth potential there
China is predicted to be Ferrari’ third largest market by the end of 2011 with sales projection of 500 cars, up from 300 last year. Ferrari has tied up with Shreyan’ group here in India to distribute the complete portfolio.
Shreyans will have two dealerships in India – one in Mumbai and another in Delhi. 24 cars were allocated to India in 2011 out of which 14 were taken by the end of March. If Ferrari cannot sustain the high levels of growth in China and Japan, it will look at markets like India and Latin America to reach its annual targets.
Source – AutoNews.com