Ford EcoSport to launch on June 11?

25/05/2013 - 17:49 | ,   | Anjan Ravi

According to a report on Autojunction.in, the Ford EcoSport will launch on June 11. After unveiling the car at the 2012 Auto Expo, nearly a year and a half ago, Ford seems to be finally ready to bring it to the market.

The EcoSport's media drive was conducted in Goa this month where Ford officials finally revealed details such as the technical specifications of the car, the trim levels it would come in and the features list. Ford SYNC and the emergency assistance were also detailed during the event.

Parallely, Ford has been conducting a marketing campaign called the 'EcoSport Urban Discoveries'. Ford officials had earlier said that the car would be launched after the Urban Discoveries program concluded, sometime in June.

Ford EcoSport media drive Goa
A sluggish passenger car market and steadily declining sales are reasons why Ford India badly need the EcoSport to deliver.

The Ford EcoSport will go on sale with three engine choices from Day 1. The base variant of the car would be powered by a 1.5-liter four cylinder petrol engine, also available on the new Fiesta. This engine will be offered with a 5-speed manual or a 6-speed dual clutch gearbox.

Moving higher up, the EcoSport will be offered with the 1.0-liter three cylinder EcoBoost engine. The EcoBoost engine will be offered only in the top-end trim levels Titanium and the Titanium Plus. A 5-speed manual is the sole transmission option.

The 1.5-liter diesel engine also coming from the new Fiesta will form the more expensive (and sought after) model which also comes only with a 5-speed manual transmission.

[Source - Autojunction.in]

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