Facelifted Skoda Laura allures all - Exclusive images from launch + price + press release

21/05/2009 - 16:21 | ,  ,  ,  ,  ,  ,  ,  ,   | Shrawan Raja

if you cannot view the slideshow above, visit the Skoda Laura launch image gallery directly

The new Skoda Laura is in India and Indian Autos Blog was there to witness every moment of it. We're talking about the glitzy launch function ladies and gentlemen, where stars from the silver screen, the lead members of Skoda and the new Laura glittered and delighted, followed by party involving all of them which went well into the night.

To kick start proceedings, a musical drama brilliantly executed by a group of professional and talented artists gracefully introduced the new Laura on to the stage. That set up the evening, and the party was a mad mad one!

We've gotten back with a cargo of images (93 of them to be precise) so you'll understand what got us all excited.

The launch was spectacular and the car, well, we'll tell you about it another day. We'll file a test drive report later in the month (we've got the Skoda Superb test drive part 3 coming up together with the BMW X3 review), so you've got to wait a bit longer for this one.

The best way to sum it is Skoda knows how exactly to celebrate the introduction of a new model.

Their company staff were bubbling with enthusiasm and energy which spread to all of us through the atmosphere. No, really.

click through for the new Skoda Laura price, image gallery, specifications

New Skoda Laura India price

Available in Arctic Breeze, Candy White, Diamond Silver, Black Magic and Cappuccino Beige colours, the variants are priced at:

(in Rs.) Ex - Delhi Ex-Maharashtra Ex-Chennai Ex-Kolkata
1.8 TSI Ambiente
12,98,767 12,67,711 12,96,645 13,07,257
1.9 TDI Manual Ambiente 13,30681 12,98,999 13,28,559 13,39,171
1.9 TDI Automatic Ambiente 14,03,102 13,70,000 14,00,979 14,11,591
1.9 TDI Manual Elegance 14,69,844 14,35,434 14,67,721 14,78,333
1.9 TDI Automatic Elegance 15,40,801 15,05,000 15,38,678 15,49,290
2.0 TDI Automatic L&K 17,55,440 17,15,541 17,53,317 17,63,929

Press Release

Skoda scores a perfect 10 with The New Laura~ The New Laura to offer perfect 10/10 driving experience ~

~ Top socialites, models and artists charm the launch event with their presence ~

Your browser may not support display of this image.Mumbai, India, 20th May ’09: Škoda India, a fully owned subsidiary of Škoda Auto a.s. Czech Republic (Volkswagen Group), one of the fastest growing car manufacturers in Europe, today announced the launch of The New Laura at an enchanting theatrical and musical launch event. Exhibiting a robust and dynamic exterior design and luxurious interiors, the car truly blends beauty with power and economy to offer a perfect 10/10 driving experience.

The New Laura is available in 3 engines & 6 variants; 1.8 TSI Ambiente Manual Transmission, 1.9 TDI PD Ambiente & Elegance in Manual & Automatic Transmission, and 2.0 TDI PD L&K in Automatic Transmission.

The Škoda Laura is recognized for its new engine technology, excellent safety and comfort features and good performance. Perfect handling, directional stability and enhanced braking ability have always been the hallmark of every Škoda automobile and are mirrored in the new Laura as well. Soaring high on the design, safety, security, comfort, and convenience aspects, The New Laura accelerates on the same track assuring the customers a perfect 10/10 driving experience.

Speaking at the occasion, Mr. Thomas Kuehl, Board Member, Sales & Marketing, ŠkodaAuto India said, “We are proud to present the New Laura, which assures the customers a Perfect 10/10 driving experience. ŠkodaAuto India has achieved tremendous success since its inception in India and we are looking forward to achieve many more milestones with the support of our valued Indian customers.

We have received encouraging reports on the recent launch of Škoda Superb with our customers embracing the all new Skoda Superb qualities of design, safety, comfort and state of the art technology. With the launch of the new Laura we are extending these qualities once again making it the best in its class.”

“With the New Laura we will reinstate our supreme position in the C+ segment and aim at increasing our segment share by penetration into smaller cities and towns in India for which we are also expanding our dealer network and infrastructure to 65 points by this year end with authorized outlets in Trichy, Salem and Haldwani”, added Mr. Ashutosh Dixit, General Manager, Sales & Network Development, SkodaAuto India.

The launch event witnessed a spectacular musical extravaganza presented by Shahriyar Atai, Dean Gregory, Ella Atai, Kyla D’souza and Amogh Pant.

The musical show artistically presented The New Laura’s perfect 10/10 experience. Czech Consul General Ms. Eva Drdrkova, celebrities from the silver screen and corporate honchos added spice to the event with their presence.

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