Report – VW finalizes the design of its budget brand models

Anjan

Anjan Ravi,

I’m a true-blooded petrolhead. Hope you enjoy our news stories, launch coverages, motorshow coverages and test drive reports.

VWs plan to have an entry-level budget car has hit many roadblocks, with company officials agreeing once that it was impossible to achieve cost targets. Just last month at the Geneva Motor Show, VWs brand development head, Heinz-Jakob Neusser, told reporters that it was increasingly difficult to achieve cost targets set by the company.

Volkswagen Jetta Mk2 China press image
VWs entry-level budget car could be based on older platforms such as this Mk2 Jetta pictured here.

Now though, Reuters has been informed by Hans Demant, who is responsible for the budget car, that the concept and design of the car are in place. Demant further revealed that all components of the car will be made in China. In fact, China is reported to be the launch market for this car, with prices expected in the region of 6,000-8,000 euros (INR 5.03 lakhs to INR 6.71 lakhs).

The entry-level car could be sold under a new sub-brand, with German media speculating the name to be ‘Tantus’. Tantus, if launched, will be similar to sub-brands like Datsun and Dacia, which are low-cost brands of Nissan and Renault respectively, that build cars on phased out platforms.

According to some industry analysts, the success of this low-cost car, or brand for that matter, will be important for VW which aims to be the world’s biggest carmaker by 2018.

[Source – Reuters]

Contribute to IAB
Submit Spyshots & get Bragging rights! Click Here
Custom Mods on your ride? Get it featured on IAB Submit

VW Up! News & Updates

VW Vento Polo side by side

VW India boss hints at another round of facelifts for VW Polo & VW Vento – Report

2015 VW Jetta TDI facelift headlight Review

Volkswagen executive confirms NAIAS 2018 debut for next-gen VW Jetta

VW Polo dual tone rear view

Sporty dual-tone VW Polo with body stripes spotted on test

2017 VW Polo R-Line at IAA 2017

New VW Polo UK prices announced, bookings open

Brazilian-spec 2017 VW Polo front three quarters

Locally-made 2017 VW Polo launched in Brazil, pre-orders open

VW Polo 7 inch touchscreen

VW Polo updated with new 7-inch touchscreen