Tata Motors achieved the 1000 units sales milestone for the Nexon EV in August, 2020. In just three month's (Sept-Nov 2020) more time, Tata have surpassed the next 1000 figure sales mark. That indicates a growing positive sentiment for EVs in the personal car segment. Of course, we will have to take into account the effect of the pandemic on the first half of year, but given the rise in demand for personal mobility after the lockdown was lifted, and the Tata Nexon EV benefitting from that trend, it surely suggests EVs could be on the rise in the near future.
Commenting on the achievement, Mr. Shailesh Chandra, President – Passenger Vehicle Business Unit, Tata Motors, said,
“This is a moment of great pride for us and those working with us in our journey to accelerate the adoption of EVs in India. Offering thrilling performance, connected drive experience with zero emissions and at an attractive pricing, the Nexon EV has found widespread acceptance among its customers. This growing demand is on the back of increased awareness, growing charging infrastructure, encouraging government incentives, breaking myths that surrounds EVs, and most importantly the undisputed benefits that it offers i.e. lower operating cost."Owing to the Nexon EV being the most affordable by quite a margin, Tata Motors now command a 74% market share in the EV segment. Tata launched the Nexon EV earlier this year with its price starting from INR 13.99 lakh and going up to INR 15.99 lakh. However, there are several government subsidies, tax benefits and rebates on the purchase of EVs which bring down the on-road price by a considerable margin. Tata even offers a subscription plan with the Nexon EV. If you do not want to commit to an EV right away, you can take up a monthly subscription to own the Nexon EV for a particular period of time.
