IAB Report – Ford EcoSport Storm, Beauty, Beast concepts showcased at Sao Paulo


Nithyanandh K,

As a toddler, those wheeled machinery fascinated me even before I knew what they’re called as! So here I’m, petrolhead by birth, Mechanical engineer by qualification and automotive reporter by profession!

Possible future design enhancements previewed.

Ford of Brazil has showcased three new customized versions of the Ford EcoSport at the ongoing 2014 Sao Paulo International Motor Show. Without discussing the production prospect, the automaker says that these concepts demonstrate the compact crossover’s versatility in customization.

Ford EcoSport Storm Concept

Ford EcoSport Strom Concept at the 2014 Sao Paulo Motor Show live image
The Ford EcoSport Storm is inspired by the F150 Raptor.

The Ford EcoSport Storm is inspired by the F150 Raptor pickup truck, “portraying power and strength”.  Finished in the ‘Blue Storm’ exterior paint, the customized version sports an aggressive front fascia complete with a revised grille, secondary airdam and a black bumper which houses a silver skid plate.

Body decals, a partly black bonnet, flared wheel arches (finished in black) and 15-inch black alloy wheels with high profile 215/75 off-road tyres are the other lively parts of the car.

Ford EcoSport Beauty Concept

Ford EcoSport Beauty Concept at the 2014 Sao Paulo Motor Show
The Ford EcoSport Beauty gets four individual armchair type leather seats.

The EcoSport Beauty and Beast concepts attempt to portray the SUV in two different lights. The Beauty concept has an urban appeal with its matte metallic Copper Stardust exterior color and hexagonal secondary airdam which has stylish LED daytime running lights on either side. Other noteworthy features are side body decals, black roof and 18-inch alloy wheels.

Also See: Details emerge on the Ford EcoSport facelift

Inside, the Beauty comes with four individual armchair type seats upholstered in leather, DVD screens and a multimedia infotainment system with GPS.

Ford EcoSport Beast Concept

Ford EcoSport Beast Concept at the 2014 Sao Paulo Motor Show
The Ford EcoSport Beast comes with a bonnet scoop and LED foglight clusters.

The EcoSport Beast concept is painted in a pearlescent Speed White with contrast decals and accents in black, orange and blue. The concept also gets a bonnet scoop, special 18-inch alloy wheels, LED foglamp clusters and a three-slat airdam.

Ford EcoSport Storm, Beauty and Beast concepts – Image Gallery

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