2016 BMW 7 Series to launch in Q4 2015 – China

Posted on: Jul 18, 2015 - 10:03am IST

To be accompanied by facelifted BMW 3 Series and new X1 crossover.

To curb weak sales figures generated in the Chinese market, BMW-Brilliance JV is planning to launch a range of facelifted and next generation models by the end of this year. One of the models in the pipeline is the next generation BMW 7 Series (G11/G12).

2016 BMW 7 Series side unveiled in Munich
The 2016 BMW 7 Series features many “world’s firsts” such as a self parking system and carbon fiber integration for a mass production vehicle.

Unveiled on June 11, the 2016 BMW 7 Series is an evolutionary step up from the outgoing model, with respect to exterior/interior design, standard equipment and a revised range of inline-6 and V8 twin turbo engines. It also brings many “world’s firsts” to the table, such as a self parking system and carbon fiber integration in the body structure for a mass production vehicle.

The next generation BMW 7 Series also gets the latest iDrive 5.0 infotainment system with support for touch and hand gestures. Other new features include the world’s largest Head up display, an upgraded instrument display, optional Laserlight headlamps, and SkyLounge panoramic glass roof.

2016 BMW 7 Series interior unveiled in Munich
The next generation BMW 7 Series also gets the latest iDrive 5.0 infotainment system with support for touch and hand gestures.

BMW will also be launching the facelifted BMW 3-Series and the next generation X1 crossover, which has been caught on test multiple times. Both models are expected to offer LWB variants and will be manufactured at the JV’s plant in Shenyeng.

This move is part of a long-term plan for resurgence in the Chinese luxury car market. BMW’s sales growth registered just 2.5 percent in the first six months of 2015, as compared to 23.1 percent in the first half of 2014.

2015 BMW 3 Series facelift front leaked
Other models planned for launch this year include the facelifted BMW 3 Series (pictured) and next generation BMW X1.

Also Read: 2016 BMW X1 (next generation) spotted testing in China

Market analysts believe that the lack of redesigned models attributed to the sales slump. For instance, the China-spec 7 Series with the same design has been selling in the market since 2009, unlike its rival, the Mercedes-Benz S-Class, which was last overhauled in 2013.

2016 BMW 7 Series – Image Gallery

[Source: ET Auto]

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Aravind
Aravind Jayachandran

In short, Aravind is a huge petrolhead and an automobile engineer. He is also a massive fan of Ferrari, and loves to collect die-cast models for inspiration.