Jaguar Land Rover to replace R-S with SVR badging – Report

Aravind

Aravind Jayachandran, I'm a huge petrolhead, an automobile engineer, a massive fan of Ferrari, and loves collecting die-cast models for inspiration.

Jaguar F-Type “SVR” confirmed for production.

According to a report, Jaguar Land Rover will ditch the R-S badging in favor of the new “SVR” nameplate, which first debuted in the 550 hp Range Rover Sport SVR.

Range Rover Sport SVR press image rear badge
Like Mercedes-AMG and BMW’s M division, cars with high performance figures, aggressive body kits, and sports-tuned internals will feature the SVR badging.

In an interview with Dutch media Autovisie, JLR’s Special Vehicle Operations boss John Edwards has divulged plans of phasing out the R-S badge, which is used to signify high performance derivatives of JLR’s mainstream models (like the Jaguar XF R-S and XK R-S), and introduce the new SVR badging for future products.

Like Mercedes-AMG and BMW’s M division, cars with high performance figures, aggressive body kit, and sports-tuned internals will feature the SVR badging.

Range Rover Sport SVR press image on wet track front three quarter
JLR already has given us an instance of the nomenclature change, in the form of the Range Rover Sport SVR.

Also Read: Land Rover Discovery Sport to be assembled at Pune plant from August

Mr. Edwards has confirmed that an F-Type SVR is in the works, which will be even more powerful than the F-Type R’s 550 hp and 680 Nm. Other products might include the XE SVR, (where Jaguar will shoehorn their 5.0-liter supercharged V8 engine), a possible Range Rover LWB SVR, and, according to few reports, even an Evoque SVR.

However, Land Rover program director Murray Dietsch has shot down rumors of a high performance Discovery Sport SVR, though they are still considering more-powerful options for the SUV.

2015 Range Rover Sport SVR – Image Gallery

[Source: AutoVisie]

Contribute to IAB
Submit Spyshots & get Bragging rights! Click Here
Custom Mods on your ride? Get it featured on IAB Submit

Range Rover Sport News & Updates

2017 Range Rover Sport (facelift) front three quarters spy shot

2017 Range Rover Sport (Facelift) spotted up close

Range Rover Sport Coupe rear three quarters spy shot

Range Rover Coupe spied showing sporty roofline

2017 Range Rover Sport (facelift) Rendering

2017 Range Rover Sport (facelift) Rendering

2017 Range Rover interior giant touchscreen spotted

2017 Range Rover Sport’s interior spied for the first time

Range Rover Sport SVR front at IAA 2015

Range Rover Sport SVR on sale in India for INR 2.03 crores – IAB Report

Jaguar Land Rover Concept_e research demonstrators

JLR reveals new electric drive module technology – IAB Report