Hyundai ix25 compact SUV to have 90% localization in India, competitive price – Report

Posted on: Dec 23, 2014 - 10:32am IST

Pricing will surprise the market.

Hyundai Motor India Limited (HMIL) couldn’t have asked for a better 2014: The company launched two mass-market products in the Xcent and Elite i20, and the latter has garnered over 60,000 bookings not to mention the coveted Indian Car of the Year Award (ICOTY).

Hyundai Elite i20 Cross doors Spied IAB
The Elite i20 based crossover will launch early next year.

The Korean manufacturer is prepping for an equally aggressive 2015, as it has lined up two products in the crossover/compact SUV segment. The crossover will be based on the Elite i20, and is expected to launch early next year, while the compact SUV is Hyundai’s ix25 which went on sale in China a couple of months ago.

Speaking to the Financial Express, Mr. Rakesh Srivastava, senior vice-president, Sales & Marketing, HMIL, said that the company targets 90 percent localization with these new models, and that they (HMIL) will “surprise the market” with prices.

Hyundai ix25 quarter angle at 2014 Guangzhou Motor Show
The ix25 has gone on sale in China, its first market.

Also read: Former BMW M executive joins Hyundai to develop high-performance cars

Pricing will indeed be key for the ix25, as it measures 4.27 meters in length, and as a result can’t claim excise duty benefits applicable to passenger cars under 4 meters in length. The ix25’s most important rival will the Renault Duster, which is priced until INR 12.99 lakhs, ex-Showroom, New Delhi for the AWD variant.

Competitors: Renault Duster, Mahindra Scorpio, Nissan Terrano, Ford EcoSport
Expected price in India: INR 8-10 lakhs ex-showroom
Launch Date: 2015

Hyundai ix25 – Image Gallery

[Source – Financial Express]

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5 thoughts on “Hyundai ix25 compact SUV to have 90% localization in India, competitive price – Report

  1. Nit says:

    What is the expected launch date for the same? I need to buy a compact SUV in Feb/March.

    Reply
    1. Hello! We’re expecting this SUV to launch sometime in mid-2015.

      Reply
  2. Dr. Nayak says:

    It is a good move by Hydundai to announce 90% localization, as it appeals to the people who are sensitive to the issue of screwdriver technology. This also represents real manufacturing and not pseudo assembly.

    Reply
  3. Mayur khatri says:

    Grrreat!

    Reply
  4. Gaurav says:

    That’s a great news as Maruti’s SX4 S cross looks like a joke & iX25 looks at least a generation ahead of it. If Hyundai price it Rs9. lakh onwards or so, they’ll have another winner in hands.

    Reply

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Anjan
Anjan Ravi

I'm a true-blooded petrolhead. Hope you enjoy our news stories, launch coverages, motorshow coverages and test drive reports.