IAB Report – Tata Zest confirmed to launch on August 12
Posted on: Aug 4, 2014 - 6:41pm IST
The national launch of the Tata Zest will be conducted on August 12, Tata Motors confirmed in an email today. Production of the compact sedan started at the Tata-Fiat joint venture plant in Ranjangaon, Maharashtra, last month.
Based on a revised Manza platform, the Zest is the first of Tata’s ‘new’ cars, which is to be followed by the Bolt hatchback later this year. The Zest will offer two engines – the diesel engine is the familiar 1.3-liter Fiat Multijet producing 90 PS (88.7 bhp) and 200 Nm of torque. It will be available with a 5-speed manual or a segment-first 5-speed automated manual transmission (AMT), making it the cheapest automatic-diesel car in the country.
The Zest’s petrol engine is Tata’s new 1.2-liter turbocharged ‘Revotron’ that develops 90 PS (88.7 bhp) and 140 Nm of torque. The Zest petrol comes only with a 5-speed manual transmission.
Tata Motors has already initiated pre-launch bookings for the Zest at INR 21,000. The car will come with a 6-year warranty, according to a media report.
Competitors: Maruti Dzire, Honda Amaze, Hyundai Xcent
Expected Price: INR 5 – 7.5 lakhs, ex-Showroom