Spied – Bajaj Discover 150 F (faired) starts reaching showrooms

Posted on: Jul 28, 2014 - 8:39am IST

The Bajaj Discover 150 F semi-faired motorcycle has started reaching showrooms shortly after the Discover 150 S (bikini fairing) surfaced. Bajaj had earlier announced that the new Discovers would be launched by the end of this month.

Bajaj Discover 150 F semi faired bike
The Bajaj 150 F will be positioned as a premium commuter bike.

The Discover 150 F which was spied testing a few months ago is the top-end model of the Discover series which, despite having several members, needs a shot in the arm.

Both 150 cc motorcycles will be positioned at the premium end of the commuter segment and according to Bajaj, even if the niche positioning contributes to 5% of the total commuter bike sales, it would mean considerable volumes, given the sheer size of the segment.

Bajaj Discover 150 F
The new Discover 150 duo would launch soon.

It appears that rather than giving a nip and tuck to the old Discover 150, Bajaj has come up with a new product. In terms of design, save for the fairing which adopts a new identity, the rest of the motorcycle follows the Discover 125 ST’s appearance. Despite its premium positioning, the Discover still makes do without an alloy fuel filler cap. The gear shifter continues to be a heel-and-toe element to suit the target customer’s taste.

The new 150 cc DTS-i engine employs 4-valve technology but the power figures are still under wraps. According to a dealer, the stats would be close to that of the Pulsar 150.

The Bajaj Discover 150 F is the only faired commuter in India, that is if the Honda CBF Stunner and Hero Igniter are considered sporty motorcycles owing to their market positioning.

The new Discover duo should go on sale in a matter of days.

Competitors: Honda CB Unicorn, Yamaha SZ Series

Expected Price: INR 55,000 – 65,000, ex-showroom

[Images from Bikeadvice.in]

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2 thoughts on “Spied – Bajaj Discover 150 F (faired) starts reaching showrooms

  1. Bravo says:

    Bajaj ran out of names,I think they are obsessed with pulsars and discovers only.

    Reply
    1. Dr. Nayak says:

      When these guys stopped manufacturing scoters and raved about motorcycles, I knew it will come back and haunt them. How many motorcycles are you going to have in 100 to 250 cc category? It quickly comes to a saturation point, where they can’t even get good names for them. They almost lost 50% market share of the two wheelers just by not representing the scoters and ironically the company was established based on scoters (made money during licensing Raj, and remember the 8 years of waiting list). We are not talking about a company making high end high powered motorcycles, but low powered two wheelers in big number. You don’t need a Harvard MBA to project or strategize this.

      Reply

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About the Author
Nithyanandh
Nithyanandh K

As a toddler, those wheeled machinery fascinated me even before I knew what they’re called as! So here I'm, petrolhead by birth, Mechanical engineer by qualification and automotive reporter by profession!