IAB Report – Hero Pleasure facelift launched in India in two variants

Posted on: Mar 31, 2014 - 11:31am IST

Hero Motocorp has silently launched the updated Hero Pleasure facelift in India. The refreshed Pleasure was shown in October last year alongside 10 new/updated models which are being made available in a phased manner.

New Hero Pleasure front
Hero has launched the refreshed Pleasure in two variants.

The updated Pleasure is available in two variants. The base model gets steel wheels while the higher model gets alloy wheels.

Hero Pleasure Facelift Prices

  1. Hero Pleasure Facelift Normal – INR 53,120
  2. Hero Pleasure Facelift Alloy Wheel – INR 54,730

[Note: Prices are on-road Chennai.]

The refreshed Pleasure is available in a new range of colors as well. Depending on the color chosen, delivery can take up to 3 days time we are informed by a dealer.

New Hero Pleasure specifications
New Hero Pleasure specifications.

Mechanically, the refreshed Pleasure continues to be powered by a single-cylinder, air-cooled, four-stroke, 102 cc engine producing 6.74 hp at 7,000 rpm and 7.85 Nm of torque at 5,000 rpm. However, the scooter is extended Hero’s IBS (Integrated Braking System) technology.

New Hero Pleasure rear
Taillights are larger and more sharply cut.

Given its target audience, Hero has equipped the Pleasure with a mobile phone charging socket, side stand indicator, lockable glovebox and a light bulb in the storage compartment. Design wise, the headlights and turn indicators are larger, while the taillights are more pronounced and sharply cut.

Earlier this month, Hero launched the Splendor iSMART and HF-Deluxe Eco.

New Hero Pleasure Image Gallery

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Anjan Ravi

I'm a true-blooded petrolhead. Hope you enjoy our news stories, launch coverages, motorshow coverages and test drive reports.