Report – Audi A3 sedan to be introduced in India mid-year

Posted on: Feb 14, 2014 - 2:33pm IST

Audi India boss Joe King tells the media that the A3 sedan, showcased at the Auto Expo in Greater Noida last week, would be launched towards the middle of the year.

Audi A3 sedan front three quarters right at Auto Expo 2014

The compact sedan on the new MQB-based A3 hatchback was shown in Shanghai for the first time last year. It is manufactured in two locations – Gyor, Hungary for global markets, and in Foshan, China for the domestic market.

King believes that the A3 sedan has the potential for segment domination, and winning this market is “an absolute priority”. The company finished 2013 ahead of Mercedes-Benz and BMW, with a sale of 10,002 units. He can see A3 become the best selling luxury model in India.

Audi A3 sedan dashboard at Auto Expo 2014

Last year, Audi India’s ex-CEO Michael Perschke had said that a sub-25 lakh rupee price was planned for the compact sedan. As for product positioning, King says the A3 sedan would sandwich between the compact luxury hatchback (1 Series and A Class) and the luxury sedan segment (3 Series and C Class).

To strengthen its market leadership, King gives emphasis on widening Audi’s sales network from the present 31 outlets, to 40 outlets by the end of the year.

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8 thoughts on “Report – Audi A3 sedan to be introduced in India mid-year

  1. Ali PK says:

    Dear S.Raja,

    What is the expected mileage of A3 sedan Diesel version ??

    Reply
    1. Dear Mr. Ali, we are not sure how much the mileage would be in the Indian driving cycle. Rest assured we will keep you updated on this.

      Reply
  2. Santhosh.R says:

    CAN U GUYS PLZZ UPDATE THE FOTO GALLERY OF THIZ VERSION

    Reply
  3. mayur jadeja says:

    When Mercedes is going to launch much awaited cla sedan in India. Which will be first gla or cla sedan?

    Reply
    1. Santhosh.R says:

      HOPE SO GLA

      Reply
  4. mayur jadeja says:

    Hi shrawan
    Will it comes in automatic option?

    Reply
    1. Hi Mayur, we’re not told that but our guess is it certainly will.

      Reply

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About the Author
Shrawan
Shrawan Raja

I'm Shrawan, the Founder & CEO of IndianAutosBlog.com. I love teamwork and talking about cars.