Renault Duster Anniversary Edition launched in a new Cosmos Blue color

Posted on: Oct 19, 2013 - 10:23am IST

Renault India is celebrating the first anniversary of the Duster by launching a special edition model. Dubbed the Renault Duster Anniversary Edition, the usual suspects come in the form of body graphics on the side of the car. However, as you would have noticed from this image, this Duster sports a new body color called ‘Cosmos Blue’.

Renault Duster Anniversary Edition
The Renault Duster Anniversary Edition gets a new body color.

This should not come as a surprise to Indian Autos Blog readers however. About the same time last year, Renault India began exporting the Duster to the UK and Ireland and we spotted a herd of similar blue colored Dusters albeit with the Dacia badge. Dacia refers to this color as ‘Caspian Blue’. When asked about introducing the color for the Indian market, Renault India’s CEO, Mr. Marc Nassif, said that if there was enough demand for it, he would eventually introduce it in India as well.

Dacia Duster UK Caspian Blue
The Renault plant in Chennai makes a similar ‘Caspian Blue’ for export to the UK market.

Giving the Duster that ‘something extra’ has come at a very good time. Sales of the Duster have taken a hit since the Ford EcoSport was launched in June this year. The news did not get any better when Nissan launched the Terrano last week (the Terrano is the badge-engineered Duster) and already found 6,000 pre-bookings.

The Duster Anniversary edition is available only on the top-end model and as a result, the Cosmos Blue color is also available only on the top-end RxZ 110 PS version. We’re informed by dealers that Renault is charging INR 50,000 more for the anniversary edition.

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2 thoughts on “Renault Duster Anniversary Edition launched in a new Cosmos Blue color

  1. fintsho Duke says:

    Recently I approached Renault dealer in Kolkata to give me a proforma invoice for a Duster model. I learned that the pricing is done at the whims and fancies of the Renualt Regional Head, a guy call Sanjeev… who makes his own invoices. If anybody goes and sees the quotes, the charges are different and now the commission being asked is also not less tha 50K…
    I am surprised that there is no ethics in doing business in Renault and the company should fire these people who are unsrupulous… I have lost faith in Renualt because I know I am being cheated in the price quote..

    Reply
  2. Srinivasan says:

    50,000 more ? For a new color and decals ? WOW ! So, how is going to make Renault rich ?

    Reply

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Anjan
Anjan Ravi

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