Tata has just announced the 2013 Tata Nano with a host of changes. Here are the headlines.
General Note for the 2013 Model Year Tata cars and Pointers from the Press Conference
Tata tell us that all the MY 2013 products have been improved upon after taking into account feedback from the dealer and customer level. About 500 Tata employees met with the dealers and the customers before the start of the MY 2013 program. In general, Tata say that the overall reliability and performance of the cars have been improved.
Mr. Karl Slym, MD of Tata Motors, told the media that Tata Motors had planned products for the Indian market until the year 2020. He also said that Tata would be playing in future segments. In Sanand, Tata will be making another vehicle apart from the Nano. Mr. Slym did not reveal the vehicle though.
He also said that 150 new generation dealerships would be opened by this year. These flagship dealerships would have a new and different type of customer experience. Not to mention, there would be 11 new service programs in the coming weeks.
On the outside
The 2013 Tata Nano can be easily identified thanks to the chrome strip on the front bonnet. The new blue color is a talking point as well. The rear of the Nano gets a new bumper with some vents while an additional chrome strip takes shape across the car.
Continued on Page 2.