IAB is in Goa checking out the new Ford Figo

Ford Figo redFigo comes in 1.2 petrol and 1.4 diesel. It has large boot space and comfortable driver seat

Ford India organized a separate screening and presentation of the new Ford Figo to the electronic media today. This is certainly, to the best of our knowledge, the first time such an initiative is taken by an Auto company in India and we’re grateful to the entire Ford team for providing with such a fantastic experience.

I’ll be shooting pictures and evaluating the driving characteristics of the Figo during the drive tomorrow.

Today, the story of how the Ford Figo was born, and how an old European Fiesta was turned into a budget family mobile for ‘Sandeep,’ a newly wed Indian male with aspirations, energy and confidence, was discussed in depth. More on the story later.

I spent a brief amount of time experiencing the static car, and it looks very impressive. The ingress/egress could have been better. The quality of the buttons and switches in certain points could have felt better. But overall, Ford’s got the material/color/feel formula almost spot on.

I’ll drive the car, and with some quality pics I’ll come back to you tomorrow.

Ford Figo Image Gallery

if you’re unable to view the image slideshow above, head directly to the Ford Figo Image Gallery to see the images

- For more updates on this topic, subscribe via email or RSS Feed -
Entry posted on January 20th, 2010 by Jaz and is filed under Ford.

Tags:

8 Responses to “IAB is in Goa checking out the new Ford Figo”

  1. [...] to our pal at Carplace Brazil, we’re able to bring you spy shots of the facelifted Ford Figo (known as Fiesta in Brazil) spied in a parking [...]

  2. [...] quizzed on chances of electric and hybrid powertrains on the Ford Figo during the media drive recently in Goa, Michael Boneham, President and Managing Director of Ford India, told IAB EVs are not on the [...]

  3. [...] those who are eagerly awaiting the launch of the Ford Figo, here’s good news. Ford rolled out the first Figo from its Chennai plant today. It was a blue [...]

  4. [...] that's defunct in Europe. I stumbled upon some of the interior shots and it looks very decent – IAB is in Goa checking out the new Ford Figo | Indian Autos blog I observe the Indian engineers have worked hard on the car Indianizing it to the best possible [...]

  5. fas says:

    Guys, plz dont say such things like car is small and stuff without seeing it in person, I too thought the same but once you drive it, its a different story trust me. I loved the way it handles, afterall its a Ford.

  6. SRK says:

    Does this car have some Josh like the Ikon?
    Will there be a bigger engine in the future (1.6)?

  7. Panda says:

    @Bharath
    This car is huge than Beat. It’s wider and longer than swift
    and price is expected to be less than swift
    U are comparing it with beat…lol..
    Figo has more space than beat and
    no need to say Ford makes brilliant driver’s cars
    Figo should be no short as it is based on old fiesta which was praised for its driving dynamics and ride….

  8. Bharath says:

    But this car is too small, and the cost is expected above 4.2 lakhs. Instead we can go in for Chevy Beat… ;)

Start a conversation on this topic - What do you feel?