I sat down with Fiat India’s CEO Rajeev Kapoor at the launch of the Fiat Caffe in Janpat, New Delhi and asked him three questions our readers have often put across to us through our Twitter, Facebook and comment channels.
Will Fiat India revive the Siena brand in India? Spyshots from various Brazilian websites show a successor being developed on the novo Palio’s foundations.
RK – We are working on several product options for India but certainly I can’t share with you today what different options we’re working on. Rest assured that Fiat is going to be much more stronger as time goes by. We are not here for short-term. When you have to be in the country for the long term it has be based on product strategy. So the time is not right to talk about it. There are several segments that are of interest, several segments that are growing now and one has to keep focusing on where the opportunities are.
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No, we don’t have plans to open any exclusive showrooms. We already have done 175 dealerships with Tata Motors, I don’t think there is a need to expand at this point.
Fiat India’s CEO Rajeev Kapoor replies to Motoroids’ Amit Chhangani when he asked about exclusive Fiat dealerships in our country.
We are adding another high-end variant of Linea later this year, over and above the high-powered diesel variant of the Grande Punto launched recently
Mr.Rajeev Kapoor, CEO of Fiat India speaking to Business Standard about model plans for 2010.
Entry posted on January 24, 2009 by
Dave;
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Fiat Linea – A car that had been launched internationally two years back has finally hit the Indian market and Fiat seems to be banking on Linea sales for a complete image transformation. But when are the other Fiat models joining the troop? Does the Grande Punto have to do Linea’s job of enhancing Fiat’s reputation? All your Fiat questions answered. Read on!
