Honda is also somewhat successful in this as they have received around 1,800 test drive requests in 2 days with help of banners etc on related sites.

The ads are displayed on Yahoo India, Rediff, IBNlive, In.com and on Indian Autos Blog too.

1800 test drive requests in 2 days is a good figure but the big question is actually how many people turn up to take the test drive and eventually how many of them are going to purchase the car. We’ll get to know about it soon.

The new VW Polo is making headlines already. Infrastructure is being put in place for the roll-out of the Indian Polo, overseas, it is getting ready to attack its segment players in a grand manner.

During this period of recession when it’s tough to expect even a 1,000 pre-launch bookings, the New Polo has scored 24,000 which is definitely some kind of achievement.

Mahindra’s much awaited XYLO was unveiled a couple of weeks back (we were at the Special launch, in case you didn’t know) and until today we hadn’t heard anything from Mahindra, though a few friends from Mumbai told me the XYLO sales was picking up rapid pace.