Chennai has yet again become the centre of attraction with Peugeot–Citroen eying it as the location for their manufacturing facility of mid sized cars. Following most of the major auto manufacturers decisions to enter the emerging Indian market, Peugeot-Citroen as we reported earlier, is following suit.
In its previous attempt eleven years ago, Peugeot joined forces with Premier Automobiles, and rolled out the 309 model in India, which was a catastrophe.
With the sales falling at its home turf in the wake of the economic crisis, the manufacturer is looking at emerging markets for its business.
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