Last week Mahindra was the front runner to acquire the Bond car brand having bid more than the Italian private equity firm called Investindustrial. However, scenes have changed this week.
Nissan Micra enjoyed a very impressive response when it arrived in India as Nissan’s first mass market product and the Japanese car maker slipped the popular 1.5 K9K diesel engine under the bonnet to give the sales volumes a firm push.
Today’s Bumper to Bumper is a grassroots level discussion on the creation of the 4 Series brand.
[can’t see the video above? Head over to Youtube to see it]
Presently, the Land Rover Freelander 2 is the only JLR product to be assembled in India (at its CKD plant in Chikhli, Pune) and the company is exploring the possibilities to assemble the Range Rover Evoque as well.
JLR is right now studying the market to decide on the models to be assembled in India.