Yesterday at the Thar AC launch, Mahindra also announced plans for Season 2 of its epic off-roading series – the Mahindra Great Escape. The Great Escape is a series of off roading events that Mahindra conducts for its SUV customers so that they can enjoy their vehicles to the fullest. Its not everyday that you get to explore the hidden powers of your Scorpio, XUV500 or Bolero.
Now the Great Escape has been clubbed under an umbrella brand called ‘Mahindra Adventure’ which will also include Mahindra’s motorsport division.
Update – New images and details added.
Its been 1.5 years since the Mahindra Thar was introduced in India and Mahindra has been listening to its customers and the weather forecasts.
Today afternoon, Mahindra has introduced an improved Thar installed with air conditioning and an engine immobilizer. A soft top roof is provided though a hard top can be ordered through Mahindra’s customization program.
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It should come as no surprise that Mahindra has started working on a facelift for the Verito. The facelifted model has been caught on test around Chennai a few times in the last month. The reason for the facelift is simple – the Verito is growing old.
Surprisingly, despite of the outdated looks, the car has not showed decline in sales figures since Nov 2011.
Ever since Mahindra introduced the Verito, it has been able to an increasing number of buyers and were able position it among utility vehicles such as Xylo, Bolero and Scorpio.
At this year’s Nampo Harvest Day Show, running from the 15th – 18th May in South Africa, Mahindra has said that it will exhibit a host of cars dedicated to the farming community. Special editions of the Scorpio, Genio and XUV500 beside Ssangyong models will fill up the Mahindra booth, a report on Car Mag South Africa explains.
The displays at the show is dedicated to farmers and off-roading enthusiasts and some of them will be available for purchase. The Mahindra stand will have a total of nine models; a trio of Adventure editions of the Scorpio (SUV, SC pick-up, DC pick-up developed in conjunction with off-road specialists LA Sport), a single-cab Bolero pick-up, a Genio pick-up and a pair of special edition models.
Exactly after a month we posted a scoop on Verito test mule here on IAB we have better news for you. The Verito facelift has been caught testing in Chennai and it is not the CS version but a facelift for the existing sedan.
The history of the Dacia/Renault/Mahindra-Renault Logan
When the Logan was conceptualized by Renault, its objective was to build a reliable and affordable car. In 2007, Renault and Mahindra formed a JV in which the companies had 49% & 51% stake respectively. In 2007 they launched the Logan here. It’s sales were good at the start but began to drop not only because of its looks but also due to its pricing and the lack of variants and upgrades.
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Mahindra introduced the XUV500 in South Africa a day after its four-city Indian launch. At the launch higher officials discussed SAARC countries as potential target markets, mentioned Australia and how the acquisition of Ssangyong could come into play when they would want to offer petrol engines. They planned rigorously not knowing of the overwhelming response awaiting them in those four cities. The car raked in thousands of bookings keeping exports out of the picture for a while.
For those in the dark, the Ssangyong Rexton is a Korean SUV based on an old Mercedes M-Class. Ssangyong uses a 2.7-liter 5-cylinder turbo diesel engine which also employs Mercedes technology.
Another fun fact is the Rexton is the second SUV in India the relatively-affordable segments to ride on Mercedes Benz technology. The Force One is the first. Mahindra will introduce Ssangyong vehicles Rexton and Korando C (5 seater styled like the Captiva) in India to compete in segments above the XUV500.
There’s a new Mahindra mini Xylo doing the rounds in Chennai and we have a couple of pictures captured by our From-Day-1 reader Ben. He snagged the mule while riding back home yesterday on the road connecting the airport to the city.
Mahindra may have incorporated more changes to its skin and understandably doesn’t want the finer details to be revealed by IndianAutosBlog.com’s readers who have spied this car regularly since July 2010.
Yesterday at the Thar AC launch, Mahindra also announced plans for Season 2 of its epic off-roading series – the Mahindra Great Escape. The Great Escape is a series of off roading events that Mahindra conducts for its SUV customers so that they can enjoy their vehicles to the fullest. Its not everyday that you get to explore the hidden powers of your Scorpio, XUV500 or Bolero.
