India set to become the world’s largest market for KTM – Report
Posted on: Feb 25, 2017 - 1:02pm IST
KTM entered the Indian market in 2012 with the KTM Duke 200.
India is set to become the largest market for KTM globally. With over 36,000 units sold in India last year, India is currently holding the second rank.
The sales volume this year is expected to grow with the introduction of the new KTM RC range in January and the new Duke range on February 23. The new 2017 KTM Duke 250, positioned between the Duke 200 and Duke 390, bridges the gap between the two motorcycles.
KTM India is expected to retain its double-digit growth rate. Globally, KTM broke through the 2 lakh mark for the first time in 2016. The company also recorded 1.14 billion Euros in revenue. KTM India plans to increase their dealerships to 500 by 2018 from the 325 touch points operational now.
The increased number of dealerships will be spread over Tier 2 and Tier 3 cities helping KTM target a new audience. With Kawasaki motorcycles set to move out from KTM dealerships across the country from March 31, 2017, after sales support too will get a boost.