Company aims to offer a better experience with the Ciaz.
The first promotional trailer of the Maruti Ciaz has been uploaded on Youtube. The Ciaz goes on sale next month, with several reports indicating the launch to take place on October 10.
[Head to YouTube if you're unable to view the video above.]
Replacing the SX4, the Ciaz will offer significantly more rear legroom thanks to its class-leading 2,650 mm wheelbase which betters the Honda City's 2,600 mm. The new Maruti measures 4,490 mm in length, 1,730 mm in width and 1,485 mm in height.
Powering the new Ciaz is the 1.4-liter K-Series petrol engine and the 1.3-liter diesel sourced from Fiat. Both engines are paired to 5-speed manual transmissions as standard, though the petrol can be optionally had with a 4-speed automatic gearbox.
Both engines deliver class-leading fuel economy according to ARAI tests. The petrol is good for 20.73 km/l (manual transmission) and the diesel's 26.21 km/l makes it the country's most fuel efficient car.
Also read: Maruti Ciaz gets 5,000 bookings
Maruti is also focussing on enriching its customer experience for the Ciaz. Reports say that the carmaker is training a dedicated sales staff with soft skills support, and equipping them with tablet devices to demonstrate the features of the car.
Competitors: Honda City, Hyundai Verna, VW Vento, Skoda Rapid, Fiat Linea, Nissan Sunny
Expected Price: INR 7.5-10.5 lakhs, ex-Showroom
Launch Date: In October 2014
