IAB Report – Mahindra Gusto launched at INR 43,000

Posted on: Sep 29, 2014 - 1:58pm IST

Rivals the hugely popular Honda Activa 110.

Mahindra today launched the Gusto automatic scooter in two variants, at introductory prices mentioned below.

Mahindra Gusto launch
The Gusto is available in Dx and Vx variants.

Mahindra Gusto Prices:

  1. Mahindra Gusto Dx – INR 43,000
  2. Mahindra Gusto Vx – INR 47,000

[Note: Prices are ex-Showroom, Delhi.]

The Gusto is powered by a 109.6 cc four-stroke air-cooled engine capable of producing 8 bhp at 7,500 rpm and 9 Nm of torque at 5,500 rpm. It is mated to a CVT gearbox. The scooter sits on an underbone steel type tubular frame and gets a telescopic suspension at the front and a single-sided long stroke coil spring suspension at the rear.

Stopping power comes from 130 mm drum brakes at the front and rear. In terms of dimensions, the Gusto measures 1,825 mm in length, 697 mm in width and 1,188 mm in height with a wheelbase of 1,275 mm. The Gusto has a fuel tank capacity of 6 liters and a ground clearance of 165 mm.

Mahindra Gusto review front three quarter
The Mahindra Gusto boasts of first-in-class height adjustable seat.

The top-end Vx trim gets features like a height-adjustable seat, a remote flip key, guide-me and find-me lights. Features seen on both variants include 12-inch tubeless wheels and a storage console below the instrument cluster for keeping items like sunglasses, mobile phone, etc.

Made at Mahindra Two Wheelers’ Pithampur plant in Madhya Pradesh, the Gusto was developed at an investment of INR 65 crore by 55 engineers over a course of 25 months.

Read our review of the Mahindra Gusto

Competitors: Honda Activa 110, Suzuki Let’s, Yamaha Ray, TVS Wego, TVS Jupiter

Mahindra Gusto – Image Gallery

Mahindra Gusto launched – Press Release

[Can’t see the press release above? Head to Slideshare]

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4 thoughts on “IAB Report – Mahindra Gusto launched at INR 43,000

  1. Dr. Nayak says:

    Even though I am not a potential buyer in this category, I am pleased with the details and the innovation that Mahindra is bringing to the table compared to the 800 pound Japanese gorilla that they face as their main competition. Why can’t Maruti, (oops Suzuki) can do the same thing in India, and has to depend on silly import of outdated technology from Japan? Mahindra scoter is a good example for the rest of the Indian automotive sector including the component industry, for future development by utilizing the principle of incremental improvements over the competition. Mahindra has done a good job of selling tractors in a highly developed nation like USA, and has become technological leader by utilizing similar principle of incremental improvements (it is not ease to become number one tractor manufacturer in America in volume terms, where every multinational company offers superior products). It is time that they bring this innovative sprit to their SUV business and not depend on a bankrupt Korean company.

  2. ????? says:

    I have heard it won’t be available in South India any time soon. Any information on that by what time can they make it available in Karanataka?

    1. Hello! That’s correct, we will get this answered for you shortly.

  3. Charan says:

    Mahindra is trying to capture the market share of Scooters by launching the GUSTO. It is one of the Good Indian Companies which is following the PMs Narendra Modi’s Mantra for MAKE IN INDIA Slogan.
    I hope this Model is success and gives volumes for Mahindra.
    GUSTO looks very promising from the initial pics. Hoping for a very good Detailed review from Indianautosblog.Website


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Anjan Ravi

I'm a true-blooded petrolhead. Hope you enjoy our news stories, launch coverages, motorshow coverages and test drive reports.