Bajaj is lining up two Pulsars and six Discovers this financial year

Posted on: May 21, 2013 - 3:22pm IST

The Bajaj team is going to be very busy this year as there are not one, not two, but eight possible product launches lined up in regular intervals.

Bajaj Pulsar 200 NS
Two new Bajaj Pulars, one bigger than the 200 NS and one smaller, is music to Pulsar fans

The product blitzkrieg comes as the strategy to reclaim the second spot that has been lost to Honda. Mr. Rajiv Bajaj, MD of Bajaj Auto in an interaction with CNBC TV-18 stated that two new Pulsars and six Discovers will be launched this financial year.

According to Mr. Bajaj, out of the two Pulsars, one will be significantly larger than the Pulsar 200 NS while the other will be smaller than the current flagship. We know for sure that the bigger Pulsar refers to the Pulsar 375 that is eagerly awaited. The smaller Pulsar could be the Pulsar 150.

There isn’t much of an activity in the 150cc segment from Bajaj while its rivals are continuously updating their products. So we expect the new smaller Pulsar to be a 150cc contender. Overdrive reports that the motorcycle is expected to arrive in September and the Pulsar 375 could come in December.

Bajaj discover 100T
Bajaj is looking to capitalize on the warm response received by the Discover 100T

As far as the Discover goes, there are six models that are getting ready. Mr. Bajaj said that the 100T variant has been doing exceptionally well and Bajaj would capitalize on it soon. Around 4 to 6 models could be launched by March 2014. However, the final number of Discover models to be launched depends on how the competition and the market react.

Bajaj is clearly the two wheeler maker to watch out for this year.


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4 thoughts on “Bajaj is lining up two Pulsars and six Discovers this financial year

  1. Sujay says:

    Surely new age bajaj bike looks good and performs good just add a thicker rear tyre in new discover 125ST and 100T with elaborate console showing RPM thats add to sportiness.

  2. deepak says:

    Looks like Mr. Bajaj has a new strategy unlike the last time’s FMCG strategy. This time anyone enters Bajaj showrooms will be handed over a MENU and will be asked to order bike like Dosa, Idly or Gobimanchuri…

    All the best for the new hotel strategy in Automobile industry

  3. sandy says:

    If they are pumping out more Pulsars n Discovers variant, then the are welcome; as IMO new Discover and Pulsar looks better then what the use to be before.


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About the Author
Nithyanandh K

As a toddler, those wheeled machinery fascinated me even before I knew what they’re called as! So here I'm, petrolhead by birth, Mechanical engineer by qualification and automotive reporter by profession!