Tag Archives: Toyota Etios bookings

Toyota Etios: Victim of its own success?

The blockbuster response of Etios seems to be taking a toll on it. Launched in December 2010, the Etios received a phenomenal 12,000 bookings in just 15 days. So much so, Toyota had to close bookings between December 6 and 9. Unfortunately, Toyota did

Toyota Etios logs 8,100 bookings in 7 days

If there's one company that has very little idea about its strength, it certainly has to be Toyota. Toyota has been extremely cautious about its approach in India since the very beginning, and perhaps this strategy has not worked very well. Within