Dual airbags now standard in base Ford EcoSport Ambiente

Aravind

Aravind Jayachandran,

It goes without saying that I’m a huge petrolhead and can apparently convert all my driving emotions into words you can read.

All Ford India products now have driver’s airbag as standard.

Ford India has now made dual airbags standard in the base Ford EcoSport Ambiente variant, which were previously available in Trend and above variants. With this move, Ford India has made driver’s airbag standard in all its products.

Ford EcoSport Customised front three quarter at Auto Expo 2016
Dual airbags are now standard in the base Ford EcoSport Ambiente variant, which were previously available in Trend and above variants

ABS and EBD continue to remain standard in EcoSport Trend and above variants, while Titanium and Titanium Plus come additionally equipped with side and curtain airbags. ESP and Traction Control is available in the automatic variant, as before.

Ford is banking on the EcoSport’s safety credentials to lure customers away from competition. The standardization of airbags across the range seems to be a response to its closest rival, the Maruti Vitara Brezza, which comes with a standard driver airbag across the range, while a passenger airbag and ABS are optional right from the base trim. Ford officially dropped prices of the EcoSport by over INR 1 lakh days after the Vitara Brezza launched.

No other changes have been made to the range. The EcoSport is available with a choice of three engines: 1.5-liter Ti-VCT petrol, 1.5-liter TDCi diesel engine and a 1.0L EcoBoost three cylinder engine. A 5-speed manual gearbox is standard across the range, while the 1.5-liter petrol is exclusively available with a 6-speed Powershift DCT gearbox.

Ford EcoSport Customised interior at Auto Expo 2016
Ford is banking on the EcoSport’s safety credentials to lure customers away from competition.

Also Read: 2016 Ford Endeavour’s price cut by INR 2.82 lakhs; Entry-variant discontinued

Ford is currently prepping a major facelift for the EcoSport, which is expected to debut at the 2016 Sao Paulo Auto Show that is held between November 8 and November 20. It is likely to be introduced in the Indian market next year.

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