GM India to discontinue Chevrolet Enjoy, focus on new Beat family


Aravind Jayachandran, It goes without saying that I'm a huge petrolhead and can apparently convert all my driving emotions into words you can read.

Discontinuation attributed to poor sales, reportedly.

ET Auto reports that GM India is looking to discontinue production of the Chevrolet Enjoy this month. However, GM India hasn’t confirmed such a move in action, stating that they don’t comment on rumors.

Chevrolet Enjoy special edition front left three quarter at 2016 Auto Expo
The Chevrolet Enjoy is better known as the Wuling Hongguang from China.

GM India have confirmed that the Chevrolet Spin will not be launched in India. One of the key reasons could be low volumes from the segment; demand for compact MPVs in the market has lowered due to the rising popularity of competitively-priced compact SUVs in the market.

GM will also discontinue models such as Sail hatchback and Sail Sedan in this financial year. The Sail Sedan is reportedly going to be replaced by the Chevrolet Beat Essentia, the company’s first ever sub-four meter sedan.

Chevrolet Sail special edition front right three quarter at 2016 Auto Expo
The Sail Sedan is reportedly going to be replaced by the Chevrolet Beat Essentia.

Also Read: India-bound new Chevrolet Cruze gets a facelift in China

The company has already confirmed that there are five new products in the pipeline for the next 24 months. In the near future, Chevrolet will have a completely revamped lineup of cars that will include the new Beat family, facelifted Chevrolet Trailblazer and the 2017 Chevrolet Cruze.

Chevrolet Enjoy – Image gallery

[Source: ET Auto]

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