Report – Hero and Honda register explosive sales on Dhanteras
As a toddler, those wheeled machinery fascinated me even before I knew what they’re called as! So here I’m, petrolhead by birth, Mechanical engineer by qualification and automotive reporter by profession!
Both manufacturers have set new individual single day sales records.
The country’s top two-wheeler makers Hero Motocorp and Honda Motorcycle and Scooter India (HMSI) have clocked astonishing single day sales volumes on the auspicious day of Dhanteras.
The world’s largest two wheeler maker (in terms of volume) Hero Motocorp surpassed the magical single day sales figure of 2 lakh units for the first time on October 21. The performance is over 80% higher than that of Dhanteras in 2013.
Its closest competitor and erstwhile partner Honda finished with an impressive 1.65 lakh units, a 110% growth compared to the previous Dhanteras.
Hero says that the demand was anticipated and it was ready with a stock of 6 lakh units for this festive season. Considered to be a propitious day by Hindus, Dhanteras usually witnesses the highest two wheeler sales in the country.
Hero Motocorp has recently launched the Splendor Pro Classic and Passion Pro TR models, variant extensions that are aimed at improving sales in the festive season.
Hero Passion Pro TR – Image Gallery
Honda Activa 125 – Image Gallery
[Source: Economic Times]