Report – GM plans Swift, Amaze and EcoSport rivals for India, launch in 2018


Shrawan Raja, I'm the Founder & CEO of I love teamwork and talking about cars.

Work on a grounds-up platform codenamed “Amber” to underpin three vehicles is in motion at GM’s garage, Economic Times has reported.

The platform will spawn competitors to the Maruti Swift, Honda Amaze and the Ford EcoSport, in Brazil, Russia, India, Thailand and Mexico.

Chevrolet Adra production render
GM India would have to wait it out till 2018 to compete with the Ford EcoSport and Renault Duster.

Progress on the emerging markets platform is being closely followed by GM CEO Mary Barra herself. The Amber is being designed in Europe and engineered in Brazil. GM’s engineering arm in Brazil has rolled out some blockbusters in the last few years with the Spin and Onix, and would be folding its sleeves to deliver a low-cost B-SUV.

The global sales potential for the Amber platform is tipped at 1-1.2 million units, with India’s volume contribution estimated at 1.5 lakh units annually, persons privy to the project tell the newspaper.

For India, the priority is on the compact SUV, which was showcased at the Auto Expo in concept form as the Chevrolet Adra. The products will be launched concurrently in Brazil and India. However the first results will not be seen before the first half of 2018.

Chevrolet Onix official image
The Amber platform would provide the foundations for a premium hatchback, say of the size of the Onix, for emerging markets.

To sustain its business until these products come out, GM India have to toy with facelifts and special editions of existing cars, all of which are performing below par, and bring in successors to global cars Beat, Cruze and Captiva.

Chevrolet Adra Concept – Image Gallery

[Source –]

Contribute to IAB
Submit Spyshots & get Bragging rights! Click Here
Custom Mods on your ride? Get it featured on IAB Submit

Chevrolet Adra News & Updates

Chevrolet Adra Concept Side at Auto Expo 2014

GM confirms new compact SUV to rival EcoSport within 3 years – Brazil

Opel Adam 1.0-liter ECOTEC engine front - Geneva Live

Report – GM plans low-cost cars for Europe to rival Dacia [Update]

Chevrolet Adra Concept Tail Lamp at Auto Expo 2014

Report – Chevrolet Adra mini SUV to launch NOT before 2017

Maruti XA-Alpha concept

IAB Picks – 7 mini SUVs quickly approaching your local dealership

Chevrolet Adra production render

IAB Rendering – EcoSport-challenging Chevrolet Adra sub-4m SUV production model

Chevrolet Adra rear three quarter live

IAB Picks – 5 concept cars from the 2014 Auto Expo which should be produced