Report – Suzuki Concept A:Wind to be called ‘Celerio’ worldwide, Alto nameplate faces the axe

Anjan

Anjan Ravi,

I’m a true-blooded petrolhead. Hope you enjoy our news stories, launch coverages, motorshow coverages and test drive reports.

The next generation Maruti A-Star/Suzuki Alto was previewed through the concept A:Wind which debuted at the Thailand International Motor Expo last week. Suzuki announced that the concept will materialize into a global car, and that production would commence in Thailand next year. Cars made here would also be exported to certain global markets, and one of those markets would be Australia, according to GoAuto.

Suzuki A:Wind Concept front at Thailand International Motor Show
The Suzuki A:Wind Concept debuted at the Thailand International Motor Expo last week and is 90 percent production ready.

Perhaps the big news is that Suzuki will ditch the Alto nameplate and will instead call the car ‘Celerio’. The current Alto is already known as the Celerio in markets like Philippines. The reason for this name change is not apparent, especially given that the ‘Alto’ nameplate enjoys a good reputation in all its markets, and has over 30 years of history.

GoAuto also reports that sourcing the Celerio from Thailand rather than India makes for good logistics sense for Australia. Currently, the lead time of an India-made Alto bound for Australia extends up to six months, and this could reduce to as little as 10 days if Suzuki Australia were to source the hatchback from Thailand.

Suzuki A:Wind Concept blue dashboard at Thailand International Motor Show
Suzuki would ditch the Alto/A-Star nameplate and call the car Celerio.

The Concept A:Wind measured 3,600 mm x 1,600 mm x 1,540 mm (L x W x H) and had a wheelbase spanning 2,425 mm. It was powered by a 996 cc engine (mostly the current 1.0L K-Series unit) matched to a CVT gearbox.

You can check out more images of the Concept A:Wind here.

Contribute to IAB
Submit Spyshots & get Bragging rights! Click Here
Custom Mods on your ride? Get it featured on IAB Submit

Maruti A-Star News & Updates

Suzuki Alto Celebration front three quarter Netherlands

India-made Suzuki Alto (Maruti A-Star) Celebration edition launched – Netherlands

2014 Suzuki Grand Vitara Brazil - rear

UK – India-made Suzuki Alto and Grand Vitara axed for 2015

Hyundai i10 LPG BlueDrive

IAB Picks – Top 10 cars exported from India last year

Maruti Estilo

IAB Report – Maruti A-Star and Estilo discontinued

Maruti Celerio dashboard spy shot

Spied – Maruti Celerio interiors revealed, debut at 2014 Auto Expo

Maruti Celerio front spied at BIC

Spied – Maruti Celerio clicked undisguised