Chevrolet Beat Music Edition and customized Cruze are not just concepts

07/01/2012 - 07:14 | ,  ,  ,   | Kaustubh Shinde

GM India had the most numbers of show stoppers at the Auto Expo. No, we are not talking about the ladies (we are silly petrolheads remember?) we are talking about the cool cars on display. There was a Volt, Stingray Concept, WTCC Cruze and the EN-V. No shortage of flashy new wheels here as the MPV, Sail, Captiva 2.2 and Tavera Neo3 were unveiled in two separate press conferences.

But a few of them REALLY caught our attention.

Chevrolet Beat Music EditionChevrolet Beat Music Edition (2)Chevrolet Beat Music Edition (3)

First up is the Beat music edition which features:

  • Custom Orange color with white graphics
  • White alloy wheels
  • A chrome tip muffler
  • White OVRMS
  • And as the name suggest, a custom Music System

GM said it was testing the response of the public to the orange color for the showroom models.

Next in my personal favorite – A customized Cruze featuring:

Customized Chevrolet Cruze (2)Customized Chevrolet Cruze (1)Customized Chevrolet Cruze (3)

  • LED headlamps
  • Smoking hot alloy wheels
  • Mercedes E-Class like rear tail lamp with LEDs
  • And a RockFord Fosgate music system

This vehicle is another study but there was no clarity on whether GM will list these accessories in the brochure. What GM did tell us, without being specific, was they believed a lot could be done with the Cruze.

Simple and sweet, ain’t it?

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