Tata to launch Aria in the coming weeks
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Tata Motors will launch its seven-seater crossover vehicle Aria in the coming months, reports Telegraph. The company is also planning to export the vehicle, but isn’t planning to do so immediately.
The Tata Aria (spied last month) is a cross between a MPV and a SUV. It will have a 2.2-litre direct injection common rail diesel engine that powers the Safari and Sumo Grande. Likely to carry a price tag between Rs 12 lakh and Rs 14.5 lakh, the Aria will be most sophisticated Tata vehicle.
A senior Tata Motors official –
The Aria should be launched most likely in May or June. We are going according to our plans. As for exporting it, we will make all our cars available outside the country depending on their need or relevance
The Tata Aria will also be sold in the US, the UK and Europe in the next decade. It is expected to carry a wide range of powertrain options, crucial if Tata needs to get off to a good start in the European countries.
Locally, the Aria will have features that the Toyota Fortuner, Ford Endeavour and Chevrolet Captiva benefit from. The Aria will try offering all the comfort but at a much lower price tag. Four wheel and two wheel drive options will be offered, possible on all the variants.
Source – Telegraph India