Entry posted on July 31, 2009 by
Dave;
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Mahindra
Following the Australian launch, Mahindra and Mahindra (M&M) is ready to kick-start the production of ‘Pik-up’ for the US market by year end. Sales is likely to commence by February next year.
“We will start production of Mahindra ‘Pik-up’ utility vehicle by December this year for the US and by end-February next year, the vehicle will be sold there (in the US),” Mahindra and Mahindra President (Automotive sector) Pawan Goenka said.
M&M has recently gained profits of Rs 400.85 crore in the first quarter of 2009, which is a giant leap against Rs 159.30 crore in the same quarter last year.
After launching the Mahindra Pik-Up (Scorpio Getaway) in Australia, Mahindra & Mahindra (M&M) has embarked on a tour named ‘Commitment to Australia’, with a hope of winning customers over, and publicising the brand name. The touring team will meet current Mahindra drivers, prospective customers and dealers to gather feedback and positive aspects of the pick-up truck.
Deputy General Manager (Export), M&M, Mr. Choudhari stated, “We are very committed to the Australian market and are planning on launching additional models here in the not too distant future. In order for us to do so meaningfully, we need to have our ears to the ground to know what our Australian dealers face, and very importantly, what our current buyers and those considering our vehicles want to see more of, or conversely love about our offering”
