Gadgets -
The Skoda Superb is laden with an annoying number of driver and occupant assist gadgets EPS, Parking Assist, power seats (driver and front passenger), a large touch screen in the centre of the dash which displays information on the CD playing, your phone, the radio station to cite few.
The list proceeds easily on for another page or so, but this is the stuff we used for the time of our drive.
The touch screen positioned mid-dash is wide and clear and the level of information conforms to every driver’s needs. It does away with buttons, minimizing clutter.
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These fellows could victoriously sell two generations of the Octavia side by side in India, but on a segment higher, the level of competition is completely different and needs a different approach. The Superb sales were not so superb in India. BMW and Mercedes Benz even chuckled about it.
Skoda to me is a brand which can sell any kind of car with success in India. Their debut car came at just the right time, and it was the right car too. Before Skoda’s entry, hardly a few foreign car makers were trading in India, and the lack of competition was the advantage Skoda rode on.
Now given a choice between Skoda, VW and Audi, majority of the Indians would put their money on Skoda due to their longer experience in India and better service network.
The irrefutable fact is the Superb aged faster than Skoda’s calculations, faster than anyone’s calculations for that matter. Time was running out but the fix was clear as crystal. It was more a issue of when.
Skoda was succeeding to sell a fair volume of Skoda Superbs until the new Accord and more recently the VW Passat emerged in India, stealing whatever thunder remained after the Mercedes C Class and the BMW 3 Series shared among themselves.
Honestly, the Skoda Superb seemed like a Skoda Octavia on healthier diet. The number of sales enquiries diminished over time sending Skoda back to the discussion board.
‘When’ is now, and look what they’ve got.
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