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French Auto-maker Peugeot released the images and initial details of its new entry level compact sedan, the 301, before its debut at the Paris Motor Show in September.

This sedan is the first in the lineup of “01″ cars that is its new naming strategy. “01″ represents VFM factor of the cars and its practicality of use. The 301 will be built in Vigo (Spain) and targeted at markets of Central and Eastern Europe, Russia, Ukraine, Greece, The Middle East, Gulf and African States, as well as in certain Latin American markets. Sales kick start from Turkey in November. Peugeot said it won’t sell the 301 in the UK.

Rumors based on tip offs from industry insiders have sparked new connections in the confused re-entry of Peugeot into India. The French auto maker made a splash at the 2012 Auto Expo displaying a mix of practical and sporty models, including the 508 sedan we absolutely loved.

Peugeot broke ground in Gujarat for a new plant and the development was followed by the announcement of a partnership with General Motors which was “Euro centric” according to GM’s top brass.

If you have been tuning into IAB, this shouldn’t come as a surprise. After countless speculations, General Motors – world’s numero uno manufacturer has officially tied the knot with Peugeot-Citroen, Europe’s second biggest manufacturer.

What’s the Deal?

• General Motors will pay around $400 million for a 7 percent stake in French automaker PSA Peugeot Citroen.
• Deal will make GM the second largest shareholder in PSA, after the Peugeot family, which holds around 30 percent.
• The shares won’t give GM any governance rights over PSA
• The deal is expected to close and take effect by the second half of this year.

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The French labour minister accidently confirmed on a local radio show that GM and Peugeot Citroën (PSA) have started initial talks about a joint venture. The good news is that the talks have intensified and GM is considering purchasing 7% of PSA. The bad news is that previously speculated partners Fiat-Chrysler are out of the table. As a result, Fiat Chrysler is looking for an additional partner to help share production and development costs.

If GM-PSA deal goes through, General Motors will purchase 7% of PSA but cannot purchase further shares in the future unless given permission from PSA. The two companies are likely co-develop engines, transmissions and platforms that would be used by Peugeot/Citroën and Opel/Vauxhall. The idea is to enjoy operating efficiencies through this partnership, going beyond a single vehicle collaboration.

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Recently, we brought you a story about Fiat and Peugeot-Citroen (PSA) possibly collaborating to fight the stronghold of the Germans in the European markets. While we have no updates on that front, a startling twist has been introduced by French Labor Minister Xavier Bertrand.

The minister revealed on a radio show that PSA is in advanced talks with General Motors for a potential partnership.

The alliance makes a lot of sense for both manufacturers. GM’s troubled European division has been reeling under losses and could definitely use a helping hand from PSA (Europe second biggest manufacturer).

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Alongside Peugeot’s recent presentation of the 208 XY and the 208 GTi, the company has put forth photographs and details on the Peugeot 4008, a compact SUV born out of the PSA – Mitsubishi partnership. The 4008 shares its platform with the Mitsubishi RVR. It is 4.34m long, 1.80m wide and 1.63m tall.

The 4008’s 2.67m long wheelbase assures good cabin space and despite a relatively short overall length, Mitsubishi has extracted 416 liters of boot space.

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Back in February 2011, when Peugeot officially announced that it will enter the Indian market, the whole of India’s automotive community rejoiced. Then we saw the cars testing on the Indian roads and gave them a thumbs up. The French manufacturer finally zeroed in on a site in Gujarat for their plant before the Auto Expo.

Peugeot made its presence felt at the Indian Auto expo with hybrid cars, MPVs and race cars. They were all set to enter the market with a bang!

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Sure, GM may have taken the crown of the number one manufacturer in the world. But even GM knows that it was only marginally able to pull away from the German Giant – Volkswagen.

VW is planning an onslaught to reach numero uno title and so far things seem to be on track. The group owns few of the most profitable brands such as Porsche, Skoda, Seat and Audi and is expanding its footprint throughout the globe at a breath taking pace.

With VW planning to sell 10 million vehicles annually by 2018, it will be hard for smaller manufacturers like Fiat-Chrysler to sustain themselves in the market. Thus, in order to fight the VW group, Fiat is planning to tie up with France’s PSA Peugeot-Citroen. So far, it seems the only hope for survival.