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Peugeot is the latest of the giant automobile brands that had big plans to enter India. The French bigwig had in mind a hefty 4,000 crore investment plan for a factory to tap into the growing Indian market.
However, the Euro crisis had thrown a big spanner in the works and Peugeot surrendered the right to the land in Sanand, Gujarat, which was acquired for the factory.
Being a French company, Peugeot is planning big for the Paris Motor Show. The French automaker plans to showcase the 2008 Concept – a glimpse of an upcoming production crossover in the B Segment.
This is the same segment that is currently dominated by the Dacia Duster and the Nissan Juke and will soon be flooded with many entries such as the Ford EcoSport, Chevrolet Trax, Honda Jazz-based crossover, Ssangyong XIV, and the Opel Mokka.
While Peugeot plans for India have been put on back burner, new products are under development which have a significant importance to the Indian market. Peugeot had presented a bouquet of new cars at the 2012 Delhi Auto Expo which certainly impressed us.
While the existing lineup of cars maybe very expensive or not suited for India, the immediately upcoming cars are the only means for Peugeot to get any significant volumes out of India.
Last year Peugeot was prepping the 508 luxury sedan for India. Then came 2012 New Delhi Auto Expo in which the entire Indian public saw Peugeot products on display.
Peugeot showcased exciting products such as 3008 hybrid, RCZ, 3008 crossover and 908 LeMans car, some of which were being considered for India. All seemed to be going very well for the comeback of Peugeot-Citroën (PSA) in India.